SEO Report

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Website review blackswan.com.tr

 Generated on May 18 2017 17:30 PM Old statistics? UPDATE !

The score is 44/100


blackswan.com.tr SEO Content

Title BlackSwan Publishing House

Length : 26

Perfect, your title contains between 10 and 70 characters.
Description BlackSwan Publishing House, ingilizce ve almanca dillerinde müfredata uygun ders kitapları üretmekte ve yenilikçi teknolojiler ile bu yayınları beslemektedir.

Length : 159

Great, your meta description contains between 70 and 160 characters.
Keywords

Very bad. We haven't found meta keywords on your page. Use online meta tags generator to create keywords.
Og Meta Properties This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.

Headings
H1 H2 H3 H4 H5 H6
1 0 12 9 0 0
  • [H1] Kitaplar
  • [H3] Password English 1 Coursebook
  • [H3] Password English 2 Coursebook
  • [H3] Boost English Coursebook Starter
  • [H3] Premium English Coursebook Starter
  • [H3] Master Skills Listening - Speaking 1
  • [H3] Master Skills Reading - Writing 1
  • [H3] DAS PASSWORT A1.1
  • [H3] Step Up for Medical English Starter
  • [H3]
  • [H3]
  • [H3]
  • [H3]
  • [H4] Müşteri Servisi
  • [H4] Blackswan Hakkında
  • [H4] E-Bülten
  • [H4] Ekstralar
  • [H4] E-Bülten
  • [H4]
  • [H4]
  • [H4] Şifremi Unuttum
  • [H4]  
Images We found 74 images on this web page.

4 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 15%

Good, this page's ratio of text to HTML code is higher than 15, but lower than 25 percent.
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no Iframes detected on this page.

Free traffic exchange!

URL Rewrite Bad. Your links have query string.
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 70 links including 0 link(s) to files



Anchor Type Juice
Bayiler Internal Passing Juice
Giriş Internal Passing Juice
Kayıt Internal Passing Juice
Giriş Internal Passing Juice
Kayıt Internal Passing Juice
- Internal Passing Juice
Password English 1 Coursebook Internal Passing Juice
Password English 2 Coursebook Internal Passing Juice
Boost English Coursebook Starter Internal Passing Juice
Premium English Coursebook Starter Internal Passing Juice
Master Skills Listening - Speaking 1 Internal Passing Juice
Master Skills Reading - Writing 1 Internal Passing Juice
DAS PASSWORT A1.1 Internal Passing Juice
Step Up for Medical English Starter Internal Passing Juice
TÜMÜNÜ GÖSTER Internal Passing Juice
B2B Girişi Internal Passing Juice
Örnek Kitap Talebi Internal Passing Juice
İletişim Internal Passing Juice
Ürün İadesi Internal Passing Juice
Alışveriş Listem Internal Passing Juice
Siparişlerim Internal Passing Juice
Site Haritası Internal Passing Juice
Hesabım Internal Passing Juice
- Üyelik Sözleşmesi Internal Passing Juice
- İade Şartları Internal Passing Juice
- Gizlilik Politikası Internal Passing Juice
- Hesap Bilgileri Internal Passing Juice
Hediye Çeki Internal Passing Juice
Ortaklık Programı Internal Passing Juice
Kampanyalar Internal Passing Juice
- External Passing Juice
- External Passing Juice
- External Passing Juice
- External Passing Juice
KİTAPLAR Internal Passing Juice
Öğretmenler İçin Internal Passing Juice
MAIN COURSE Internal Passing Juice
SKILLS Internal Passing Juice
EAP Internal Passing Juice
ESP Internal Passing Juice
SELF STUDY Internal Passing Juice
DICTIONARIES Internal Passing Juice
SEVİYE Internal Passing Juice
Starter Internal Passing Juice
A1 Internal Passing Juice
A2 Internal Passing Juice
B1 Internal Passing Juice
B2 Internal Passing Juice
1 Internal Passing Juice
2 Internal Passing Juice
3 Internal Passing Juice
4 Internal Passing Juice
SERİLER Internal Passing Juice
PASSWORD Internal Passing Juice
BOOST Internal Passing Juice
PREMIUM Internal Passing Juice
STEP UP Internal Passing Juice
MASTER SKILLS Internal Passing Juice
EXCELLENCE Internal Passing Juice
TIME TO READ Internal Passing Juice
WRITING JOURNEY Internal Passing Juice
LETS WRITE Internal Passing Juice
ACADEMIC Internal Passing Juice
DAS PASSWORT Internal Passing Juice
BECERİLER Internal Passing Juice
READING Internal Passing Juice
WRITING Internal Passing Juice
LISTENING Internal Passing Juice
SPEAKING Internal Passing Juice
GRAMMAR Internal Passing Juice
The Most Popular Traffic Exchange

blackswan.com.tr SEO Keywords

Keywords Cloud password listening dictionaries kayıt eap reading güncellenmektedir premium gönder excellence şuan giriş esp skills passwort listem writing kitaplar siparişlerim üyelik journey self sitemiz yapılmamaktadır study alışveriş boost speaking iletişim anasayfa coursebook das girişi seriler bayiler master starter english time step
Keywords Consistency
Keyword Content Title Keywords Description Headings
skills 6
english 5
coursebook 4
password 4
starter 4

blackswan.com.tr Usability

Url Domain : blackswan.com.tr
Length : 16
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is tr.
Dublin Core This page does not take advantage of Dublin Core.

blackswan.com.tr Document

Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 21
Warnings : 12
Email Privacy Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Too bad, your website has too many CSS files (more than 4).
Too bad, your website has too many JS files (more than 6).
Too bad, your website does not take advantage of gzip.

blackswan.com.tr Mobile

Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content

blackswan.com.tr Optimization

XML Sitemap Missing

Your website does not have an XML sitemap - this can be problematic.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt Missing

Your website doesn't have a robots.txt file - this can be problematic.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
Analytics Great, your website has an analytics tool.

   Google Analytics
Free website traffic to your site!

blackswan.com.tr PageSpeed Insights


18 / 100    Speed   Should Fix:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 653.3KiB (79% reduction).

  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/style.css could save 232.9KiB (85% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/css/bootstrap.min.css could save 100.3KiB (83% reduction).
  • Compressing https://www.blackswan.com.tr/ could save 66.1KiB (83% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js could save 53.4KiB (64% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common1.js could save 48.1KiB (79% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/js/bootstrap.min.js could save 26.4KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/font-awesome.css could save 20.9KiB (80% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/font-awesome/css/font-awesome.min.css could save 20.1KiB (77% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.min.js could save 16.2KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.js could save 14.2KiB (62% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.bxslider.min.js could save 12.2KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/stylesheet.css could save 11.7KiB (77% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common.js could save 11.4KiB (76% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.css could save 6.2KiB (75% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css could save 3.5KiB (72% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.mobile-menu.min.js could save 3KiB (72% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/parallax.js could save 2.6KiB (64% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.bxslider.css could save 2.1KiB (67% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.css could save 2KiB (69% reduction).
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://blackswan.com.tr/image/catalog/gerekli/akillitahtab.jpg (expiration not specified)
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  • https://blackswan.com.tr/image/catalog/gerekli/videolarb.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/css/bootstrap.min.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/js/bootstrap.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/font-awesome/css/font-awesome.min.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/beceriler/beceriler-menu.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/footer-logo.png (expiration not specified)
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  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.bxslider.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.mobile-menu.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/parallax.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/font-awesome.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.bxslider.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/style.css (expiration not specified)
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  • https://connect.facebook.net/tr_TR/sdk.js (20 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 2.2MiB (73% reduction).

  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/2-1170x350.jpg could save 220.4KiB (74% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/1-1170x350.jpg could save 207.1KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/kampanya-slider-1170x350.jpg could save 157.8KiB (68% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/slider-%C3%BCcretsiz-1170x350.jpg could save 151KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/boost-1170x350.jpg could save 126.1KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/password-1170x350.jpg could save 126KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/master-1170x350.jpg could save 124.1KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/premium-1170x350.jpg could save 120.7KiB (72% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slidereng/medicall-1170x350.jpg could save 91KiB (69% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/seviye-menu-kitap.jpg could save 75KiB (79% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/seriler.jpg could save 74.3KiB (78% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/kitaplar/sozluk.jpg could save 63.1KiB (79% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/beceriler/beceriler-menu.jpg could save 54.4KiB (80% reduction).
  • Compressing https://blackswan.com.tr/image/catalog/gerekli/videolarb.jpg could save 24.2KiB (83% reduction).
  • Compressing https://blackswan.com.tr/image/catalog/gerekli/akillitahtab.jpg could save 23.2KiB (83% reduction).
  • Compressing https://blackswan.com.tr/image/catalog/gerekli/indirmelerb.jpg could save 22.7KiB (84% reduction).
  • Compressing https://blackswan.com.tr/image/catalog/gerekli/eclassb.jpg could save 21.4KiB (84% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/blog.png could save 20.4KiB (93% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/seviye.png could save 18.8KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/writing.png could save 18.8KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/videolar.png could save 18.7KiB (87% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/reading.png could save 18.6KiB (84% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sozluk.png could save 18.4KiB (90% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/listening.png could save 18.3KiB (87% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/3.png could save 18.3KiB (91% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/b2.png could save 18.3KiB (90% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/b1.png could save 18.3KiB (91% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/2.png could save 18.3KiB (91% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/4.png could save 18.3KiB (92% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/a2.png could save 18.3KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/1.png could save 18.3KiB (93% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/logo/blackswanlogoyatay.png could save 18.3KiB (80% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/a1.png could save 18.3KiB (90% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/grammar.png could save 18.2KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/footer/blackswan-small.png could save 18.2KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/speaking.png could save 18.2KiB (86% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/indirmeler.png could save 18KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/seriler.png could save 18KiB (89% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/eclass.png could save 18KiB (92% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/bayiler.png could save 17.9KiB (86% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/kitaplar.png could save 17.9KiB (87% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/beceriler.png could save 17.9KiB (87% reduction).
  • Compressing https://www.blackswan.com.tr/image/kargo.png could save 17.8KiB (91% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/akillitahta.png could save 17.7KiB (88% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/footer/visa.png could save 17.5KiB (69% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/password10-1170x350.jpg could save 14.9KiB (22% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/dass-1170x350.jpg could save 12.8KiB (23% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-3.png could save 3KiB (50% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/footer/icmsiyahlogo.png could save 2.9KiB (50% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-1.png could save 2.8KiB (57% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-4.png could save 2.7KiB (43% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-2.png could save 2.6KiB (55% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/stepup/masterlistenin1-200x200.jpg could save 2.4KiB (19% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/stepup/master1-200x200.jpg could save 2.1KiB (22% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/apple.png could save 1.8KiB (30% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/windows.png could save 1.6KiB (28% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/googleplay.png could save 1.6KiB (23% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/google_icon.png could save 1.1KiB (69% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/footer_icon.png could save 1.1KiB (68% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/twitter_icon.png could save 1KiB (69% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/facebook_icon.png could save 989B (77% reduction).
  • Compressing https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/youtube_icon.png could save 979B (54% reduction).
  • Compressing https://secure.skypeassets.com/i/scom/images/skype-buttons/chatbutton_32px.png could save 713B (37% reduction).
Show how to fix
  Consider Fixing:
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 43.3KiB (14% reduction).

  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/style.css could save 34.8KiB (13% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/font-awesome.css could save 3.5KiB (14% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/stylesheet.css could save 2.1KiB (14% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.css could save 1.1KiB (15% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.bxslider.css could save 919B (30% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css could save 843B (18% reduction).
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 20.1KiB (26% reduction).

  • Minifying https://www.blackswan.com.tr/ could save 20.1KiB (26% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 13.3KiB (17% reduction).

  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common1.js could save 8.6KiB (15% reduction).
  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common.js could save 3.9KiB (26% reduction).
  • Minifying https://secure.skypeassets.com/i/scom/js/skype-uri.js could save 850B (15% reduction) after compression.
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking script resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js
Show how to fix
  2 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.


96 / 100    User Experience   Consider Fixing:
Size content to viewport
The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 427 CSS pixels wide, but the viewport is only 412 CSS pixels wide. The following elements fall outside the viewport:

  • The element <div id="content" class="col-sm-12">Kitaplar…TÜMÜNÜ GÖSTER</div> falls outside the viewport.
Show how to fix
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

  • The tap target <div class="owl-pagination"></div> is close to 1 other tap targets final.
  • The tap target <a href="https://www.bl…lik-sozlesmesi">- Üyelik Sözleşmesi</a> and 5 others are close to other tap targets.
Show how to fix
  3 Passed Rules
Show details
Avoid plugins

Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.

Configure the viewport

Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.

Use legible font sizes

The text on your page is legible. Learn more about using legible font sizes.


20 / 100    Speed   Should Fix:
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 653.3KiB (79% reduction).

  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/style.css could save 232.9KiB (85% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/css/bootstrap.min.css could save 100.3KiB (83% reduction).
  • Compressing https://www.blackswan.com.tr/ could save 66.1KiB (83% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js could save 53.4KiB (64% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common1.js could save 48.1KiB (79% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/js/bootstrap.min.js could save 26.4KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/font-awesome.css could save 20.9KiB (80% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/font-awesome/css/font-awesome.min.css could save 20.1KiB (77% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.min.js could save 16.2KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.js could save 14.2KiB (62% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.bxslider.min.js could save 12.2KiB (71% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/stylesheet.css could save 11.7KiB (77% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common.js could save 11.4KiB (76% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.css could save 6.2KiB (75% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css could save 3.5KiB (72% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.mobile-menu.min.js could save 3KiB (72% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/parallax.js could save 2.6KiB (64% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.bxslider.css could save 2.1KiB (67% reduction).
  • Compressing https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.css could save 2KiB (69% reduction).
Show how to fix
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

  • https://blackswan.com.tr/image/catalog/gerekli/akillitahtab.jpg (expiration not specified)
  • https://blackswan.com.tr/image/catalog/gerekli/eclassb.jpg (expiration not specified)
  • https://blackswan.com.tr/image/catalog/gerekli/indirmelerb.jpg (expiration not specified)
  • https://blackswan.com.tr/image/catalog/gerekli/videolarb.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/css/bootstrap.min.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/bootstrap/js/bootstrap.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/font-awesome/css/font-awesome.min.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/owl-carousel/owl.carousel.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/beceriler/beceriler-menu.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/footer-logo.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/kitaplar/sozluk.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/loading.gif (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-1.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-2.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-3.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/payment-4.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/grammar.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/listening.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/reading.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/seriler.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/speaking.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seriler/writing.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/1.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/2.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/3.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/4.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/a1.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/a2.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/b1.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/b2.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/seviye/seviye-menu-kitap.jpg (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/image/to-top-arrow.png (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/common1.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/fancybox/jquery.fancybox.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.bxslider.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/jquery.mobile-menu.min.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/js/parallax.js (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/font-awesome.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.bxslider.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/style.css (expiration not specified)
  • https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/stylesheet.css (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/password10/password10_coursebook-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/password9/password9_coursebook-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/1-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/2-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/boost-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/dass-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/kampanya-slider-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/master-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/password-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/password10-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/premium-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slider/slider-%C3%BCcretsiz-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/slidereng/medicall-1170x350.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/boost%20kapak%20student-01-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/coursebooK%20starter-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/daspasword1_kursbuch-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/master1-200x200.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/masterlistenin1-200x200.jpg (expiration not specified)
  • https://www.blackswan.com.tr/image/cache/catalog/stepup/medical%20starter%20kapak-01-200x200.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/akillitahta.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/apple.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/bayiler.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/beceriler.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/eclass.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/footer/blackswan-small.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/footer/icmsiyahlogo.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/footer/visa.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/footer_icon.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/googleplay.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/indirmeler.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/kitaplar.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/seriler.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/seviye.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/blog.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/facebook_icon.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/google_icon.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/twitter_icon.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sosyal_medya/youtube_icon.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/sozluk.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/videolar.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/gerekli/windows.png (expiration not specified)
  • https://www.blackswan.com.tr/image/catalog/logo/blackswanlogoyatay.png (expiration not specified)
  • https://www.blackswan.com.tr/image/flags/tr.png (expiration not specified)
  • https://www.blackswan.com.tr/image/flags/us.png (expiration not specified)
  • https://www.blackswan.com.tr/image/kargo.png (expiration not specified)
  • https://connect.facebook.net/tr_TR/sdk.js (20 minutes)
  • https://www.google-analytics.com/analytics.js (2 hours)
Show how to fix
Optimize images
Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 2.2MiB (73% reduction).

  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/2-1170x350.jpg could save 220.4KiB (74% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/1-1170x350.jpg could save 207.1KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/kampanya-slider-1170x350.jpg could save 157.8KiB (68% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/slider-%C3%BCcretsiz-1170x350.jpg could save 151KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/boost-1170x350.jpg could save 126.1KiB (73% reduction).
  • Compressing https://www.blackswan.com.tr/image/cache/catalog/slider/password-1170x350.jpg could save 126KiB (71% reduction).
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Show how to fix
  Consider Fixing:
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.

Minify CSS for the following resources to reduce their size by 43.3KiB (14% reduction).

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  • Minifying https://www.blackswan.com.tr/catalog/view/theme/wrangler_01/stylesheet/jquery.mobile-menu.css could save 843B (18% reduction).
Show how to fix
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.

Minify HTML for the following resources to reduce their size by 20.1KiB (26% reduction).

  • Minifying https://www.blackswan.com.tr/ could save 20.1KiB (26% reduction).
Show how to fix
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.

Minify JavaScript for the following resources to reduce their size by 13.3KiB (17% reduction).

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  • Minifying https://secure.skypeassets.com/i/scom/js/skype-uri.js could save 850B (15% reduction) after compression.
Show how to fix
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 1 blocking script resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.

Remove render-blocking JavaScript:

  • https://www.blackswan.com.tr/catalog/view/javascript/jquery/jquery-2.1.1.min.js
Show how to fix
  2 Passed Rules
Show details
Avoid landing page redirects

Your page has no redirects. Learn more about avoiding landing page redirects.

Prioritize visible content

You have the above-the-fold content properly prioritized. Learn more about prioritizing visible content.



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